What is Digital Marketing?
Digital Marketing is the use of digital channels such as search engines and social media to connect with existing clients and acquire new ones. We take a targeted approach such that only the clients who are likely to buy your product or service will see your ad. The following ways are the different Marketing channels we offer:
Social Media Advertising
This includes Facebook ads, Instagram ads and LinkedIn ads. With over 80% of the country on social media, Kenya has the highest market potentials in the region.
With access to the top influencers in the country, we can open up your business to our influencer reach of almost one million Kenyans.
This model is best suited if your aim is to drive traffic to your website. And the best part? You only pay for actual traffic to your website and not the ad itself. Amazing. Right?
This is applicable to Search engines such as Google. Using Media Buying, we help your business aquire key-words specific to your industry such that when someone is looking for your particular product or service, you appear instead of your competitors.
Email Marketing is best suited for B2B (Business to Businesses such as Suppliers, wholesalers or Service Providers, for example HR companies.)